EaseMyTrip.com has announced the signing of a Letter of Intent (LOI) to join the Open Network for Digital Commerce (ONDC), marking a significant step in the company’s commitment to this transformative initiative. Launched by the Government of India in 2021, ONDC aims to foster an open, inclusive, and competitive digital commerce ecosystem, reducing entry barriers for small businesses and ensuring a level playing field in the e-commerce sector.
The LOI was signed during the 'ONDC Startup Mahotsav,' an event organised by the Department for Promotion of Industry and Internal Trade (DPIIT), ONDC, and Startup India. Held on 17 May 2024, at Vanijya Bhawan in New Delhi, the ONDC Startup Mahotsav celebrated a pivotal milestone in India's digital commerce landscape.
Rikant Pittie, Co-Founder of EaseMyTrip, expressed his enthusiasm about this new engagement “EaseMyTrip has always been committed to enhancing the travel experience for our customers through innovation and excellent service. By joining ONDC Network, we are taking a significant step towards supporting the digital transformation of commerce in India. This collaboration aligns with our vision of being a Nation-First company, contributing to the growth and development of India’s digital economy.”
T Koshy, MD & CEO, ONDC, said, “ONDC Network was envisioned to revolutionise the digital landscape, especially empowering businesses and entrepreneurs across the country to tap into the vast potential of online commerce. With names like EaseMyTrip joining the Network, it certainly further strengthens our vision of harnessing the power of Open Network to drive inclusive progress and unlock new frontiers of opportunity for all”.
EaseMyTrip’s decision to join ONDC underscores its dedication to providing seamless, accessible, and efficient travel services while contributing to the broader goal of democratising digital commerce in India. This partnership will enable EaseMyTrip to reach a wider audience, including those who have been digitally excluded, ensuring that the benefits of digital commerce are shared across the entire nation.