YU Televentures has announced a new flagship smartphone which they say, is the most powerful smartphone ever made by an Indian brand. Yutopia is the new smartphone which is the first attempt by the brand and features high-end features for which YU has reached out to companies like Sharp for its display, Qualcomm for the processor, Sony for the camera, DTS for audio and Cyanogen to support its operating system.
The handset features a metal uni-body design made out of aircraft grade aluminium and maintains the look which the company started off with the Yuphoria. Sharp is providing one its best 5.2-inch WQHD (2560x1440) display along with Gorilla Glass for added protection. For the primary camera Sony is providing a 21MP camera with phase detection auto focus and OIS (Optical image stabilisation) for stable pictures along with 4K video recording and for the front there is an 8MP camera from OVI. Underneath the camera there is also fingerprint sensor which apart from unlocking the smartphone will also allow users to take selfies. YU has also reached out to Cyanogen yet again for the OS and a wise choice as this was one of the most unique features that YU offered when it launched its first smartphone.
The full specifications of the handset include a 5.2-inch 2K display (2560x1440) made by Sharp, a Qualcomm Snapdragon 810 octa-core processor, 4GB of RAM, 32GB of expandable storage, a 21MP rear camera provided by Sony, an 8MP front camera, 3000mAh battery with Quick Charge 2.0 support, a fingerprint scanner, DTS-audio support, 4G LTE support, and Cyanogen OS 12.1 based on Android 5.1 Lollipop. The handset will be bundled with House of Marley in-ear headphones which the company says offers a great audio experience.
YU also announced a new service called Around YU which basically integrates a variety of app services like booking a cab, shopping, ordering food, booking a flight or train ticket into a single homescreen where the user gets a single solution to scroll through numerous services. This will be integrated on the new smartphone and will come bundled with some offers including Rs. 100 off on the first cab booked and free 4th ride, first meal ordered gets 15% off and 500 users to get flights at Rs. 1 on first trip.
The Yu Yutopia is priced at Rs. 24,999 and will be available from Amazon.in. Pre-booking begins today and the handset will start shipping to consumers from the 26th of December. There are some offers on the handsets as well including a 40% assured cashback in the future on the upgrade to Yutopia 2, EMI options, Rs. 1,000 cashback for SBI card holders and Airtel double-data offer.