Netflix may have just launched in India, but many are already seasoned users of the service. Using proxy servers to mask their country of origin, they have just joined the service as US citizens, paying up and enjoying the full library of content Netflix has to offer.
To those just discovering Netflix after accessing it officially through the app, the content is limited. Not every TV show or film is licensed for distribution everywhere in the world, which is the reason for the limited library. Netflix was to gradually add on more content.
Having got a taste of the Netflix experience, new users were getting acquainted with the steps to join as if viewing from the US, looking forward to full access. This is not just in India but in many of the 190 countries where Netflix just launched, such as Australia. GlobalIndex reports that the number of users accessing Netflix via proxy servers is as high as 10 per cent of internet users.
Netflix is taking steps to open up access to all for all content, but needs users to be patient as proper rights are obtained. Meanwhile users are none too happy as they believe nothing on the internet should not be restricted to only some people.
BW Reporters
Mala Bhargava has been writing on technology well before the advent of internet in Indians and before CDs made their way into computers. Mala writes on technology, social media, startups and fitness. A trained psychologist, she claims that her understanding of psychology helps her understand the human side of technology.
