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Jyotsna Sharma

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The author is Sr. Associate Editor with BW Businessworld

Latest Articles By Jyotsna Sharma

Max SkillFirst: Balancing Between Value & Competency Hiring

Max SkillFirst is striving to create delight on the 4C’s – Career, Certification, Compensation and Culture –for its employees via employee value proposition

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Mahindra Intertrade: Encouraging Innovation, Fostering Empowerment

The company believes in the mantra of “happy employees lead to happy customers, and thereon, happy investors”

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Benetton India: Focus On Honesty, Integrity And Inclusivity

Benetton India has benefitted from its ‘our people first’ philosophy, which appreciates and encourages its employees’ talent

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ESDS Software Solutions: Setting Priorities To Reduce Stress

ESDS Software Solutions has flexible work schedule and streamlines the work methods for maximum efficiency without increasing the stress on its employees

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SAS R&D (India): Empowered To Find Solutions For The Future

The philosophy of treating people well, keeping them challenged with interesting work and respecting them and their contributions has worked well for SAS R&D (India)

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GEN Z The New Love Of Diamond Merchants: Trend Spotting In Diamond Jewellery Industry

Whether it is lab-grown diamonds or natural diamonds that manage to win the affection of Millennials, brands need to keep it real. To be able to create a meaningful connect with Millennials and Gen Z, transparency and authenticity are key factors.

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Onus Now On ‘Wealth Creators’

In tackling the tricky issue of generating jobs, the Finance Minister has passed the baton on to the ‘wealth creators’

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Akshat Gupt’s Gully Life

In conversation with Akshat Gupt, the director of 'Gully Life: The Story Of Divine’

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Jobless In India

There’s been much debate over the last few months about the employment and unemployment scenario in India. Questions have been raised about the accuracy of the unemployment rate data provided. The fact remains that there is a pressing need to create more jobs in India. How will the union budget being presented tomorrow address this issue?

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Office Wear Essentials?

Globally, athleisure is a growing segment of the attire market, estimated to be worth a whopping $350 billion by 2020. Now both fashionistas and athleisure marketers predict that those 'cool' and comfortable sneakers could well invade the starchy domain of the workplace too

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