BW Communities

author-image

Jyotsna Sharma

Author

The author is Sr. Associate Editor with BW Businessworld

Latest Articles By Jyotsna Sharma

How Good Design Helps In Building Brand Personality

In conversation with Darshan Gandhi, Head of Design at Godrej Consumer Products

Read More
The Influence Of Influencers

Brands need to re-think their reliance and use of influencers - are they overdoing it?

Read More
The Business Of Music

Highlights from the Music Inc Conference: The outlook is positive for the growth of digital consumption of music, which definitely is an opportunity for upcoming artists to shine.

Read More
Courage Carries Him Forward

Suresh Narayanan’s stint in Nestlé is associated with innovation, new product launches and an ability to bravely confront tribulations

Read More
Sneaker To Become An Office Wear Essential?

Someone recently said “why not? It will increase productivity. If your employees are comfortable they will be more productive.”

Read More
Driven By Foresight And Perseverance

Prem Kishan Dass Gupta’s keen ability to spot opportunities has persistenly propelled him forward

Read More
A Leader Who Takes Pride In Caution

K.K. Bangur has steered Graphite India through good times and bad and plans a future driven by high-end technology and caution

Read More
Driven By Emotional Intelligence

Indiabulls Ventures is led by a man, admired for his skills at building teams and talent pools

Read More
Rajesh Ramakrishnan On Innovation, Brand Building And 25 Years Of Perfetti Van Melle In India

Over coffee on a hot day this month Rajesh Ramakrishnan, MD, Perfetti Van Melle, India spoke to BW Businessworld’s Jyotsna Sharma about art, brand building and marketing.

Read More
Femtech: The Rising Star

Femtech is hailed as the next big phenomenon in the women’s health market - market potential of $50 billion by 2025

Read More

Subscribe our newsletter to get upto date with our news