WhatsApp Far More Private And Secure Than iMessage: Meta CEO Zuckerberg

Meta CEO Mark Zuckerberg on Tuesday claimed that WhatsApp is more private and secure than iMessage.

The tech mogul claimed this via a post on his Instagram which showed a Meta billboard in New York City promoting WhatsApp messaging over iMessage. 

In the post, Zuckerberg also said that WhatsApp’s end-to-end encryption worked across iPhones and Android devices, including group chats.

Last year we introduced end-to-end encrypted backups, which iMessage still doesn’t have, added the Meta CEO.

The open criticism from Zuckerberg came to light as Meta expands its WhatsApp marketing campaign, which it had started back in January to tell people in the US about the importance of end-to-end encryption.

Although WhatsApp remains a leading messaging platform worldwide, it doesn’t enjoy as much attention in the US. The marketing campaign by Meta is to spread the word on WhatsApp’s end-to-end encryption, which is currently absent in Apple’s iMessage.

On Twitter, Will Cathcart, Head of WhatsApp at Meta tweeted, “If you have an iPhone, you've probably noticed when your texts change color out of the blue. That means your message was sent via SMS. This reduced privacy - happens without warning or your consent. WhatsApp is far more private and secure for many reasons.”

The rivalry between Meta and Apple has been picking up pace in the recent times with the former accusing the latter of hurting small businesses and its ads business by unveiling features that enable iPhone users to opt out of tracking in apps and websites.