In the aftermath of Elon Musk’s Twitter takeover, the social media platform has had to face a trolling campaign that included slurs and other derogatory terms.
In the duration of 48 hours, Twitter saw more than 50,000 tweets repeatedly using a particular slur came from just 300 accounts.
Briefing on the matter, Twitter’s Head of Safety & Integrity Yoel Roth said that nearly all of the accounts posting slurs and derogatory terms are inauthentic. He said that users involved in the campaign have been banned.
“We’ve taken action to ban the users involved in this trolling campaign — and are going to continue working to address this in the days to come to make Twitter safe and welcoming for everyone,” he tweeted.
The Network Contagion Research Institute (NCRI) had reported to The Washington Post that use of N-word on the Musk-owned social media network increased by nearly 500 per cent immediately after the finalisation of the platform's acquistion.
Roth said that hateful conduct had no place on Twitter. “And we’re taking steps to put a stop to an organised effort to make people think we have,” he added.
On Friday last week, Musk said Twitter would not make any major moderation decisions until the company had the chance to form a council with “widely diverse viewpoints.”