The Marketing Roundtable Edition 3.0 - What’s Brewing In The Kitchens Of Top Marketers | Unfiltered

CultureX, in partnership with IIM-A Ventures, is set to redefine festive marketing with the launch of "The Marketing Roundtable - Edition 3.0" on August 29, 2024. 

Building on the success of its previous editions, this exclusive virtual assembly will bring together India's most forward-thinking marketing leaders to dissect the intricacies of festive campaigns, influencer ROI, and the evolving dynamics of being an audience-favourite brand in the digital age.

India’s Most Loved (Invite-only) Marketing Gathering:

Edition 3.0 will feature an esteemed panel of representatives from leading companies across various sectors. Participants include:

Vrushika Sharma (OYO Rooms), Keha Panesar (Ethnix by Raymond), Shantanu Chauhan (Noise), Disha Parekh (Ferrero Group), Ashna Babar (Colorbar Cosmetics), Anukriti Rai (Lenskart), Saket (Firebolt) Deepak Shah (Soch Apparels), Chetan Sharma (Clear Trip), Priyanka (Daily Objects), Abhishek Bhasin (MakeMyTrip), Swapnil Kumar (HealthifyMe), Vividh Chaturvedi (Minimalist), Etienne Houseknecht (Next Apparels), Aman Joshi (Dr. Agarwal's Eye Hospital). Shraddha More (The Face Shop), Siya Wadhwa (Boat), Ishita Agarwal (Campus Shoes), Dr. Ravinder Verma (Naturell India - RiteBite Max Protein). These individuals represent some of the most forward-thinking brands in India, each bringing a wealth of experience and fresh perspectives to the discussion.

Celebrating “The Great Indian Marketing Festival” together -   

As brands gear up for the festive season, the pressure to execute campaigns that not only capture consumer attention but also drive substantial ROI is immense. This roundtable provides a platform for senior marketing leaders to exchange strategies, share insights, and tackle the unique challenges of these high-stakes periods with precision and innovation.

The company has initiated a program to bring together 30 top marketing leaders from 30 non-competing cohorts to collaborate and leverage its exclusive stack for capitalising on the Great Indian Marketing Festival.

Unveiling CultureX’s Next-Gen Custom Dashboards for all the invitees:

A highlight of Edition 3.0 will be the introduction of CultureX’s advanced custom dashboards, designed to offer unparalleled insights into competitor strategies and influencer metrics. These tools empower brands to optimise their social media strategies with precision, leveraging data from over 200 million global influencers, including more than 4.2 million Indian influencers across 260+ categories. Participants will gain the knowledge needed to build and sustain impactful influencer communities during the festive season, ensuring they stay ahead in the competitive landscape.

Reflecting on Past Success: A Legacy of Excellence

The success of the first two editions of The Marketing Roundtable has set a high standard for industry discourse, with previous editions featuring prominent figures from brands like Amazon Mini, Swiggy, Ola,VIVO, Aether Energy, MG Motors, Acko Insurance, Asian Paints and more. The event garnered significant media attention, being covered by major publications such as Business World and Outlook India.

What to Expect from Edition 3.0 

The event will kick off with participant introductions and a keynote session, followed by an in-depth exploration of new-age marketing practices. Attendees will receive a comprehensive overview of CultureX’s custom dashboards and insights into “The Great Indian Marketing Cohort.” The session will conclude with a focused discussion on the pressures of festive marketing, providing actionable takeaways for all participants.

Vinay Mehta, CEO of CultureX, remarked: “The festive season is a make-or-break period for brands. Our goal with Edition 3.0 is to equip marketing leaders with the tools and insights they need to transform festive pressures into strategic advantages.”

About CultureX: Pioneering Influencer Marketing 2.0.

CultureX is a trailblazing MediaTech company backed by IIM-A Ventures. As the world’s first operating system for influencer marketing and social media intelligence, CultureX offers a robust technology stack that enables brands to track social media growth, monitor competitors, and collaborate effectively with key opinion leaders (KOLs). With a rapidly expanding user base across 8+ countries, CultureX is redefining the future of marketing.

Join the Conversation

Don’t miss this opportunity to gain insights from industry leaders and access cutting-edge tools that can revolutionise your brand’s festive marketing approach. Top marketing leaders interested in attending can RSVP here.

For more information and inquiries, please contact: partnerships@culturex.in