Sachin Tendulkar Invests In Cricket NFT Platform Rario

Legendary ex-cricketer Sachin Tendulkar has made a strategic investment of undisclosed investment in cricket NFT platform.

Rario has partnered with the legendary cricketer Sachin Tendulkar to enter the Non-Fungible Token (NFT) market. This partnership not only involves Tendulkar as a strategic investor but also allows fans from around the world to own his digital collectibles exclusively on Rario.com.

Tendulkar continues to hold a special place in the hearts of billions in India and worldwide, and his fan base continues to grow from generation to generation. With the help of this collaboration, Tendulkar's fans' now have the chance to own digital collectibles of their favourite player and use them across multiple utilities that follow.

In a statement, Tendulkar said, “Fans are an integral part of any sport. While the on-field action happens for a few hours, fans carry the memories forward and immortalise those moments forever. It is exciting to see NFT technology bringing fans closer to sports, giving them an opportunity to treasure their favourite moments. The team at Rario is committed to building a cricket community using technology in a responsible way. I am therefore happy to partner with the team, to launch my digital collectibles exclusively on the Rario platform”.

Many legendary and upcoming cricketers are already exclusively on the Rario's platform including Aaron Finch, Faf Du Plessis, Quinton de Kock, Shakib Al Hasan, Rishabh Pant, Virender Sehwag, Zaheer Khan, Smriti Mandhana, Arshdeep Singh and Axar Patel.