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Aparajitha Aparajitha

Author

The author is a Correspondent with BW Businessworld

Latest Articles By Aparajitha Aparajitha

5 Ways Realtors Can Increase Sales Through Digital Marketing

One of the first game changers for realtors looking to get recognized online was the use of social media. Using multiple social media channels, real estate professionals were able to develop a brand and a thriving business

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Indian Sweets & International Gourmet - Co-existence Or Competition This Festive Season?

In a diverse country like India, which is rich in culture and heritage, festivities are associated with good food, specifically sweets. It is safe to that the Indian Festive Season and sweets go hand in hand, and each is incomplete without the other.

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Technology, NLP, Hiring Trends – Logistics Sector Upliftment In Festive Season

The Indian Logistics industry is gearing up to rise to the occasion with measures such as getting warehouses ready, focussing more on automation, and enabling digitisation.

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Indian Festive Season And The Gold Market

With the festive season already here, the demand for the precious yellow metal is only going to go up.

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Festive Demand Of Commodities In India

Narinder Wadhwa, National President, Commodity Participants Association of India (CPAI) shares his insight into the Commodity Scenario in India during the festive season, in an exclusive interview with BW.

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Cisco Has A Trust-First & Security-First Approach: Thimaya Subaiya

Thimaya Subaiya, Chief Customer Experience Officer, Cisco, in an exclusive interview with BW, draws light on the varied solutions by Cisco and how it amalgamates the technological aspect in the digital era.

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Why Should Small Businesses Devote Time To Social Media Marketing?

The Digital era and social media marketing go hand in hand. It becomes imperative for brands to incorporate it into their business strategies.

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Legal Entity Identifier - Building Unique Global Identities For Businesses

The LEI connects to key reference information that enables a clear and unique identification of legal entities participating in financial transactions.

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Web 3.0, Metaverse And Business

To stay ahead of the curve, businesses must focus on collecting customer data and utilizing it to create targeted marketing campaigns. Additionally, they need to be prepared for the rise of the Metaverse and the move towards a Web 3.0 world powered by blockchain technology.

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Developing An Effective Digital Media Presence For Today's Consumers

Engaging clients is the lifeblood of any successful business. Businesses must communicate with customers to remain relevant during this period of uncertainty.

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