In over two and a half decades of my career, I have come across some very strong, inspiring people who have set exemplary standards for women in the workforce. Observing their journeys, and introspection on my own helped me realise a singular truth - women are made of steel. And steel is both - malleable and resilient.
To every female leader who has moments of self-doubt, imposter syndrome or worries about your abilities, I can confidently say that when the time comes, you will be able to present the best version of yourself and extend beyond what you thought possible. When I was given the opportunity to lead Asia Pacific Japan Marketing for Intel in 2022, my moments of uncertainty morphed into delightful learning and opportunities, no- one was more surprised than me, with a large part to do with my teams and numerous strong mentors.
For me, the key to a peer-to-leader transition lies in driving commitment through co-creating goals, creativity with a purpose, clarity of direction and the humility to know when to change. Marketing is a function of both science and art and being a leader in this vertical, with the added gender skew of the tech industry, has been insightful.
People, Self, Architecture
Through my journey at Intel from manager to country lead to region lead, exposure to multiple industries and unique projects, I have gathered a few learnings which I like to fondly label as my ‘PSA’ to my peers and future leaders.
People: Invest in talent, and then ensure to foster a strong environment of co-creation and collaboration for them to invest in you. Network with all mentors and managers willing to back you. I have had the privilege of knowing many such managers and colleagues.
Self: Speak up, wade past and address the biases. Set up your goals and get the organisation to enable them with resources, and as importantly work your support system at home. Show up not just for your daily job but also for things that will add to your learning.
Architecture: You are the architect of your leadership infrastructure. Mine rests on inclusivity, making sure I have a diverse group of talent and opinions; initiative, which is about hybrid work, flexible hours, initiatives that help nurture your people and learning, a creative test and learn environments with peers, challengers and mentors.
Being Curious
Perhaps the biggest learning of all is also the simplest - curiosity. In this fast-paced world of six-second ads, 280 characters and AI (artificial intelligence) everywhere, rigidity will not be rewarded. As a smart woman in STEM once said, “If you lose your curiosity then you stop learning” (Katherine Johnson).
The author is General Manager, Regional CMO - Asia Pacific, Japan, Marketing, Intel Corporation