<p>Mobile advertising platform InMobi, on Monday (14 September) announced that it will further strengthen its partnership with by developing and customizing Dell hardware and software specific to the requirements of InMobi.<br><br>This engineering partnership for a technology collaboration between InMobi and Dell will help expand the global alliance to improve enterprise efficiency. As part of the partnership, Dell will offer InMobi select Dell products for beta testing and customization.<br><br>Alok Ohrie, President and Managing Director, Dell India said, “This relationship will provide InMobi with access to tailor-made solutions to help them engage global customers and drive better decision making. We look forward to a long-term relationship that will leverage the strengths and learnings of both organizations to provide improved enterprise efficiency and enhanced business value.”<br><br>Through this agreement, InMobi will gain exclusive rights to select Dell products made available for beta testing and customization through the InMobi—Dell datacentre scalable solutions. Dell will leverage the partnership to draw insights into the customer needs of server, networking and storage for high computing needs and big data requirements. These insights are expected to become key inputs to design the Dell product roadmap and help build deeper level technology solutions for next-generation devices.<br><br>The partnership will be an ongoing engagement to run InMobi’s enterprise IT with Dell’s server, storage, and networking solutions. There will be scope to further broaden this engagement in areas such as analytics, cloud infrastructure, security etc., where the entire Dell portfolio can be applicable to InMobi.<br><br>(BW Online Bureau)</p>
