55% AI Deployed Organisations Take AI-First Strategy With New Use Cases: Report

A new survey revealed that 55 per cent of organisations that have previously deployed artificial intelligence (AI) always considered AI for every new use case that they are evaluating.

The Gartner survey said more than half of organisations (52 per cent) reported that the risk factors are a critical consideration when evaluating new AI use cases.

The survey was conducted in October through December 2022 among 622 respondents from organisations in the US, France, the UK and Germany that have deployed AI.

The study defined an “AI-mature” organisation as those who have deployed more than five AI use cases across several business units and processes, in production for more than three years.

Erick Brethenoux, Distinguished VP Analyst at Gartner said an AI-first strategy is a hallmark of AI maturity and a driver of increased return on investment, however, AI-first does not mean AI-only.”

Brethenoux emphasised that while AI-mature organisations are more likely to consider AI for every possible use case, they are also more likely to weigh risk as a critical factor when determining whether to move forward.

The analyst underlined the most significant differentiator identified among AI-mature organisations was the involvement of legal counsel at the ideation stage of AI use cases. AI-mature organisations were 3.8 times more likely to involve legal experts at the ideation phase of an AI project’s life cycle, he added.

He stressed when evaluating the return on AI investment, 52 per cent of AI-mature organisations focus on a combination of technical and business metrics to assess ROI. In less mature organisations, technical metrics are most often used to measure the value of AI use cases.

AI-mature organisations are also more to define metrics earlier in the AI lifecycle. 67 per cent of them define metrics at the ideation phase of every use case, compared with 44 per cent of less mature organisations, cited Brethenoux.