The author of the Shiva Trilogy and Ram Chandra series says technology has been both a boon and bane for marketers
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By 2050, we will lose 40 per cent of all jobs at the planet level. We need to re-think our society. If we continue to work for 8 hours a day, we are going to self-destroy ourselves
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Lisa White, Head of Lifestyle & Interiors at WGSN (World's Global Style Network Ltd) shares her experience on trends that are driving this industry globally and how clients are engaging with WGSN on a larger canvas
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India currently ranks 44th in the global connectivity index and 91st in the readiness of digital marketing index. The numbers clearly show us that we have a long way forward and a significant impetus is required. We have to also safeguard our digital revolution from the ever-growing parasite of cyber-attacks. Deliberating on the issue, here are excerpts from a conversation between Dr. Ashwini Kumar Sharma, Director General, NIELIT, and BW Businessworld’s Brij Pahwa
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The deodorant market has become a huge industry and all the other high end brands are further moving up to higher value products starting from Rs 300 to Rs 700 and Rs 800
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Bhavin Turakhia talks about his next big venture and how it is poised to revolutionise team collaboration and instant messaging in business
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Unless there is demand in the market farmers do not grow their products. Demand of the right product is all that matters
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Australia is a very welcoming country; it is a country of immigrants. It currently has Indian Migrants as its largest growing group of Migrants
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BW Businessworld’s Clifford Alvares spoke to Zaheer Merchant, Director of Corporate Affairs at QNet on the direct selling guidelines that have been recently issued by the Ministry of Corporate Affairs and also the road ahead for direct selling
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Though the telecom industry hails GST as an iconic reform, the burden of increased mobile phone bills directly affects the end consumers
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