Guillaume Bacuvier, chief executive officer (global), dunnhumby, the world’s largest customer science company, tells Ashish Sinha that the India office was a key enabler for its global business. Excerpts of the conversation:
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In an interview, Vivek Srivatsa, head of marketing, Passenger Cars, Tata Motors, talks about the auto giant’s innovative approach to attract young customers, boost sales, and improve experiential marketing
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Steel in India is a fragmented industry. It is in the interest of the steel industry and the Indian consumer that the sector consolidates to get the benefits of scale, cost, and efficiency
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Urban mobility is an industry has yet not been penetrated by technology and is largely low-tech in nature
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Green Credits is one such idea, which is a reward-scheme for environmentally friendly behaviour, which aims to involve people in every strata of society to become participants in creating a green economy
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Miki Migdal, president of the NICE Enterprise Product Group, a big data firm listed Nasdaq, talks to BW Businessworld about the growing importance of its India Global Talent Center at Pune
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In an exclusive interview with BW Businessworld, CEO of Power2SME R Narayan shares his success story so far and his insight towards the contemporary SME ecosystem
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In an interview BW Businessworld, Mukund Rajan to discuss his role as the Tata Group’s chief sustainability and chief ethics officer
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'Digital India' programme is about using data intelligently and empowering everyday people like you and me to leverage on data
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India is a large market where we have not penetrated enough. The ratio of a two wheeler to a four wheeler is 5.5:1 and is expected to reduce in the future, says Arun Malhotra
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