Honda Motorcycle and Scooter India, Private Limited (HMSI) is the wholly owned Indian subsidiary of Honda Motor Company, Limited, Japan. Established in 1999, HMSI has four manufacturing locations at Manesar in Haryana, Tapukara in Rajasthan, Narsapura, Kolar in Karnataka and Vithalpur, NW of Ahmedabad. Already a market leader in the scooter segment, the company is now taking rapid strides to enhance its marketshare in the booming motorbike segment. In the latest episode of BW Hotwires, Yadvinder Singh Guleria, Director – Sales & Marketing, HMSI tells BW Businessworld about the company's business roadmap in terms of product rollouts, dealership expansion, capacity augmentation, exports, digital sales push
