BW Communities

Articles for Opinion

Billion-dollar Question: What Will The New Zee-Sony Entity Be Called?

Dr. Annurag Batra ponders on what would be the name of the merged entity, given that both Sony and Zee have been powerful brand names in their own right

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Neither Victim Nor Victor: Equality With Equanimity

The key to full and proper equality is to treat women as people first and ensure that status and power are earned through ideas, performance and behaviour and not influenced by their gender identity

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Getting Real With Life: Discarding Pressure Of Keeping Up Appearances

Appearance has to be a weapon in your artillery, not a substitute for your organic brilliance and cultivated excellence, both of which can be accomplished hrough a zeal to prioritise the substance over the shadow

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Which ‘Teaching - Learning’ Approach Is Most Effective?

Our faculty must be encouraged to build it. ‘WhatsApp’ is not Netflix or Pizza. It can be the true equaliser in a not-so-equal society

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Women’s Day: Five Investment Options For Women

Women can look at these asset classes not just as investments but also as tools to gain financial independence and security

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Embrace Gender Parity For Better Business Performance

What best practices can Indian enterprises adopt to drive gender parity, and therefore better business performance?

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What It Takes To Be A Woman Leader

How they overcome this challenge often determines their career trajectory. Here are some success mantras that women can use to overcome this and other challenges to emerge as leaders

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Long Live TV: OmniCasting Is Future Driver For Building Brands

Dr. Annurag Batra writes on why TV is essentially the mainstay for brand building and how television is less cluttered than any other medium

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