Corporate philanthropy, which is truly strategic, begins when your company leadership comes to terms with your corporate values and how those values impact the communities in which you do business
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No one suddenly decides to rob a million bucks. It usually starts small. It seems harmless. And then slowly balloons into a catastrophe that destroys reputations, careers, lives even
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There is no singular “woman voice” that speaks for the female gender, but there are ways for women in any business or any position of authority to be better heard, so that their contributions to vital decision making is fully realised
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Demonetisation, for all its pros, was a tough time for all, and a great opportunity nonetheless. But did marketers make the most of it?
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The US President-elect is going to find it very hard to come good on his rhetoric against offshoring and free trade agreements
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Organizations that do not encourage these mavericks never move from good to great and hence become average
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The problem that customer experience professionals face is that there are just so many experiences - more than we poor humans can keep up with
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Opportunity for all to experience convenience. Debit card transaction saw enormous spike in the last two weeks since note ban, over 71 crore debit cards exist in India, out of which only 2% are used at least once a month
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