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Pooja Sharma

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The author is working with BW Businessworld

Latest Articles By Pooja Sharma

Banking On A Good Night’s Sleep

The size of the global mattress market is also expected to accelerate, fuelled by a rising demand for customised mattresses and enhanced experience.

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Today Bikayi Is Helping 50 Lakh Merchants

Bikayi, an e-commerce platform, aims to empower all businesses with affordable tools to enable them to thrive on the online marketplace. Ashutosh Singla, Co-founder & CEO, Bikayi, talks of how the initiative began and its future prospects

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Omicron Variant: Setting Back Travel Space

The surge in Omicron cases is going to slow down the global tourism industry’s revival in the short term.

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BNPL: New Kid On The Block For Driving Festive Season Sales

Usage of BNPL is no longer limited to high-value purchases like electronics, shoppers are using it for day-to-day needs, including personal care, nutrition, and food.

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Rise In Personalized Gifting Industry

Personalized gifts are purely made for your close and loved ones for their special moment as well as for special days. It is not just a snippet of a product that is covered by a gleaming material.

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Retail Operations Future: Using Data Analytics For Supply Chain, Logistics Implementation

Most companies are looking to invest in analytics to be able to forecast delivery volumes, expected delays, supply status, etc. as the demand of orders increases, and due to this there is an urgent need to streamline logistics ops and they use analytics to deliver a seamless customer experience.

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Fuel Price Rise Trembling Logistic And E-Commerce Sector

The record-high fuel costs in these times have made e comm vendors and logistics players think about their margin while slicing other costs to oblige higher logistics to spend.

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Women Entrepreneurs, Financial Literacy, Their Vision, And Present World

The world literacy rate was 86.3 per cent among which men 90 per cent and women simply 82 per cent are proficient.

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Abrupt Rise In Personal Hygiene Market Gives Birth To New Startups

The increasing female population and rapid urbanization, rising female literacy and awareness of menstrual health and hygiene, rising disposable income of females, and women empowerment are expected to accelerate the growth of the feminine hygiene products market across the globe.

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The Unicorn Hub: The Perks Of Creating A Billion-Dollar Startup

In 2013 when the term turned into a buzzword, a nine-figure venture round was an uncommon event, yet as times change, investment evolves.

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