Snapdeal Launches Its Seller Experience Enhancement Platform, Sherpalo

Looking to further improve seller experience, e-commerce company Snapdeal has unveiled its new platform ‘Sherpalo’ which will provide a single window access to all seller services like onboarding, training, product listing, inventory, order and returns management, advertising, third party services, capital assistance and help centre, making it more convenient for sellers to manage and optimise their online operations.

Last month, Sanpdeal announced the launch of an advertising platform which would enable its 200,000-strong seller community to reach customers through product advertisements.

The Delhi-based online marketplace says that the new platform will enable listing verification process through image classification, the algorithmic score of image quality and will allow sellers to click and add products via mobile, making cataloguing extremely easy.

Further, sellers will have access to self-learning videos and generating performance reports to facilitate the identification areas where operations could be improved.

Speaking at the launch, Vishal Chadha, Senior Vice President, Market Development said, “With over 200,000 sellers now using our marketplace to grow their business, our endeavour is to use technology to help them in becoming more successful and to scale their business effectively. The guiding principle behind introducing this easy and intuitive panel is our promise of ‘Online Business Made Easy’.”

“The new seller platform provides world class experience with complete visibility and better planning tools to enable our sellers to manage their businesses even better, leading to higher business growth, liquidity and profitability. We are committed to creating life-changing experiences for more than 1 million sellers by 2017 and this is an important stepping stone towards our goal,” he added.