Meta Plans For Generative AI Integration Across Its Products: Report
In a recent companywide meeting, Mark Zuckerberg, CEO of Meta, outlined the company's comprehensive strategy to establish itself as a leader in generative AI technology. While Meta has not yet fully implemented generative AI features, the CEO expressed a strong desire to incorporate these capabilities into every single one of their products, as reported by Axios.
Zuckerberg specifically highlighted the inclusion of AI "agents" in WhatsApp and Messenger, a concept he had previously discussed. While these features may debut in the aforementioned platforms, an app researcher named Alessandro Paluzzi stumbled upon an early version of an AI chatbot within the Instagram app. Screenshots shared by Paluzzi revealed that users might have the option to choose from up to 30 different "personalities" for the chatbot.
Moreover, Meta is reportedly developing generative AI photo editing for Instagram. This upcoming feature would enable users to modify their photos by leveraging text prompts and seamlessly share the edited images to their Stories.
During Meta's most recent earnings call, Zuckerberg also hinted at post creation tools for Facebook, encompassing both regular users and advertisers. The exact timeline for the release of these features remains uncertain, but Zuckerberg expressed eagerness to see them implemented sooner rather than later.
To foster innovation in generative AI, Meta is encouraging its employees to contribute their own ideas for new features. An internal hackathon is being organised to inspire and motivate staff members to brainstorm and propose novel applications of generative AI technology.
Meta's vision for the integration of generative AI across its products demonstrates the company's commitment to advancing the field and staying at the forefront of technological innovation. With the potential introduction of AI agents, AI chatbots, generative AI photo editing and more, Meta aims to enhance user experiences and unlock new creative possibilities for its vast user base.
