<div><strong>Sonal Khetrapal</strong></div><div><br>Has my child reached school safely?</div><div> </div><div>Is my wife safe at the party?</div><div> </div><div>I wish if I could track my ailing father during his evening walks.</div><div> </div><div>With the increasing crime rate, these are the everyday worries that concern us about our family and friends.</div><div> </div><div>To ease this pain point, Delhi-based provider of digital maps and GPS navigation devices MapmyIndia, launched SafeMate on Wednesday (16 September), a personal safety device for women, children and families.</div><div> </div><div>SafeMate is match-box sized portable device that can fit easily in a school bag, purse or pocket. It has built-in GPS and internet connectivity that shares the location in real time with the mobile phone or computer through its app.</div><div> </div><div>In case of an emergency, the user can press the SOS button, which will send email and SMS alerts to designated people. The GPS enables one to see the user’s exact location through its house-level maps and get directions to them. </div><div> </div><div>Rashmi Verma, co-founder, MapmyIndia, said, "The alarming increase in crime against women and children in India spurred us into thinking about how we could use our expertise in digital maps, GPS navigation, tracking and location apps to provide safety to individuals. We wanted to keep things simple so that the technology can be used in the most stressful situation. The result is SafeMate.”</div><div> </div><div>SafeMate does not require the user to carry and pair an accompanying mobile phone and its battery lasts easily for three to four days. Also, it can be charged quickly in a couple of hours.</div><div> </div><div>The app can be downloaded from Google Play Store for Android users, Apple App Store for iOS users, and http://safemate.mapmyindia.com for web browser users.</div><div> </div><div>The product is available for purchase exclusively on Flipkart at Rs 6,990.</div><div> </div>
