There is a dawning realisation that marketing is moving beyond a clever digital campaign, an innovative app or some inspired creative work shared across multiple channels. Marketing currently requires a whole new way of operating, where its departments need to be rewired for speed, collaboration and customer focus. It has become less about changing what marketing does and more about transforming how the work is done.
The concept of modern marketing rests on the same, its innate ability to harness the full capabilities of the business to provide the best experience for the customer and thereby drive growth.
Unravelling this next chapter of modern marketing, BW Marketing World, in association with BW Businessworld, is rolling out the first edition of the Momentum Conference 2024 that will bring together the best minds in artificial intelligence, generative AI, marketing technology, and conversational and influencer marketing under one roof. The conference will serve as a platform for experts to deliberate, decode and unwind the complexities of Marketing 3.0.
What To Expect?
The conference's theme this year is ‘The Great Creative Reset’', which will delve into the evolving aspects of creativity in the marketing realm, where technology and innovation stand tall as its staunch pillars.
Attendees of the event can expect to gain invaluable insights and inspiration from the distinguished panels and esteemed speakers.
The panel discussions will delve into crucial themes shaping the marketing landscape in India, offering practical wisdom and strategic perspectives for both veterans and budding marketers alike.
Esteemed Speakers
Momentum Conference 2024 will witness industry experts such as Niki Mehra Madan, Fashion Influencer; Mayuri Saikia, Director - Marketing, Consumer and Small Business, Dell Technologies India; Sai Narayan, Chief Marketing Officer, PolicyBazaar; Zoher Kapuswala, Marketing Head, Indian Subcontinent (Tic Tac, Nutella, and Ferrero Rocher); Smriti Sekhsaria, Head - Marketing, Moet Hennessy India; Manav Sethi, Head Media Martech & Growth, Hero MotoCorp; Vaibhav Kumar, Head - Product & Commerce, Max Life Insurance; Ashish Tiwari, Chief Marketing Officer, Home Credit; Karan Dua, Head, Brand Marketing, OPPO India; Tom Stany, Sr. Brand & Category Marketing Manager, Boult Audio; Puravansh Maitreya, Head of Marketing, Lava International; Ishwindar Singh, GM Marketing, Pernod Ricard; Shivam Ranjan, Head - Marketing Asia Pacific, Motorola Mobility; Neelima Burra, Chief Strategy Transformation and Marketing Officer, Luminous Power Technologies; Vikram Bhayana, Head - Marketing, Bajaj Allianz General Insurance; Rajat Tuli, Vice President Marketing , VLCC Group; Vipin Yadav, Director Marketing, Hisense; Saibal Biswas, SVP and Head of Marketing, PR, and Partnership, Medibuddy; Kunal Sharma, AVP Marketing, Modern Trade & Ecommerce, KRBL; Madhur Acharya, CBO Aqualens & Vice President Ecommerce, Lenskart and Amaresh Godbole, CEO, Digital Technology Business, Publicis Groupe India.
The summit will be followed by the 'BW Merit Awards 2024', honouring leaders and their exceptional work in building the larger marketing community.
We cordially invite you to attend the Momentum Conference 2024 on July 3 at Taj Man Singh, New Delhi to witness insightful discussions, network and recognise outstanding talent.