Mahindra Lifespace: Creating Employment, Transforming Communities
One of the pioneers in the Indian real estate development, Mahindra Lifespace (MLDL) has been involved in real state projects throughout the country, in both the housing and corporate sphere. Throughout, it has been constantly working towards the goal of bringing sustainable urbanisation in India. While discussing the company’s vibrant culture, Sangeeta Prasad, MD & CEO, MLDL, informed BW Businessworld, “We are one of India’s most trusted developers with a proven track record in residential and industrial developments. A strong balance sheet, our legacy of good governance and the Mahindra brand — a name synonymous with honesty, transparency and trust in India — reinforce our advantageous position in the new regulatory environment in the Indian real estate. Our culture of trustworthiness and transparency ensures that one of our most important stakeholders, benefit from a positive work environment that encourages innovation and mindful aggression.” A survey ranked MLDL No. 17 amongst India’s top 50 Great Mid-Size Workplaces for 2019.
Growing strong, Mahindra Lifespace is now in its silver jubilee year of operations. While reflecting on the company’s evolution, Prasad added, “Since inception, we have grown both in size and scope, expanding our presence to eight cities across India, and building pioneering industrial developments that have created employment and transformed communities. We have adopted a customer-first mindset and grown our execution capabilities manifold, thereby carving a distinct space for ourselves in the India’s real estate industry.”
For Prasad, an ideal company is one which builds its inherent diversity of ideas, experiences and talent to create best-in-class customer experiences, while ensuring responsible and sustainable business growth. “They should feel like they belong and have room for growth. At the same time, a sense of accountability ensures unwavering focus on teamwork and collaboration, and sustainable business outcomes,” elucidates Prasad.
She seeks individuals, who are passionate about what they do and want to positively impact the lives of the customers. “Our employees are encouraged to think independently, develop leadership skills and bring innovative ideas to life. Our team members feel valued because their ideas and opinions are respected, we have created a workplace culture where we nurture diversity of thoughts,” informs Prasad.
Mahindra Lifespaces is driven by its credo of sell genuinely, build responsibly and deliver on time. Its employees continually challenge conventional thinking and innovate to bring about positive change in the lives of its stakeholders and communities. Aspired to give back to the society, its employees are keenly aware of their actions which are helping to build a better India, through cities and homes that improve quality of life and are built on sound environmental principles. Prasad while discussing its employee’s average tenure, adds, “Most of our employees stay for more than five years with us.”In the end, she aspires Mahindra Lifespace to be known for an organisation that empowers individuals to innovate, create shared success and learn in turn creating a positive impact on our customers, stakeholders and communities. “When our employees talk about work, you will hear ‘my project’ (unlike ‘company project) and that truly sets our company apart,” happily informs Prasad.
