Kraftly, O2O mobile marketplace, has appointed Akshay Ghulati, former head of trade-in at Amazon as Chief Business Officer.
Saahil Goel, Co-Founder & CEO, Kraftly said, "With his expertise in accelerating business growth and managing strategic products, he will help us in scaling the Kraftly business and identifying new areas for expansion. He is a great addition to the team and we look forward to working with him to grow our platform."
Prior to this, he was the Head of Trade-In at Amazon, UK and previously worked in different roles in Amazon's retail and marketplace businesses. Akshay also has prior experience with SMILE Group where he was overseeing various portfolio companies. Preceding to his shift to digital commerce, Akshay worked as a management consultant with The Parthenon Group and A.T. Kearney.
Akshay's domain has spanned areas such as business growth, category leadership, product management and operations. Post his dual concentration at Wharton School, he was he was elected as the Member of South Asian Business Association, Real Estate Club and Venture Capital & Private Equity Club during his tenure at Harvard Business School.
Akshay further adds, "We plan to focus on building Kraftly to be customer experience (CX) centric keeping contribution margins in mind. I see Kraftly extending revenue streams in future, disrupting the ecommerce space by having a distinct business model."
Getting on board with Kraftly's team, Akshay elaborated "Our focus on enabling digital commerce for offline sellers will help them benefit from the growth of online retail in India. Digital commerce is continually evolving at a rapid pace and Kraftly is creating a unique marketplace for customers buy new and exciting products. I look forward to being a part of this journey with the team."
