<p style="text-align: justify;">Compared to iOS, Android currently has a larger catalogue of free apps and games but today Google has raised the bar by announcing revised prices for a number of paid apps available on the Google Play store. This price cut comes right after Google’s announcement of drop in minimum purchase price for apps and games sold on Google Play in India. </p><p style="text-align: justify;">Earlier the lowest price was about $0.99 which amounted to about Rs. 60, but now the lowest price that an app or game can be sold is Rs. 10. Even the minimum purchase price for in-app purchases, mostly in games, has also been reduced. Games like Fruit Ninja, Talking Tom, Stick Cricket and more are now either free of cost or start at Rs. 10.</p><p style="text-align: justify;">This drop has allowed developers to lower costs of their apps, which is great news for Android users, but how much of a benefit will it be to the developers. Of course the price drop will lead to more downloads, but since a lot of apps now vouch on advertisement to gain revenue, there could be a possibility that we will end up with more advertisements in apps and games. </p>
