<div>A ‘shoppers survey’ jointly carried out by consumer engagement portal Foreseegame.com and Kolkata-headquartered brokerage firm Microsec Capital suggest that majority of shoppers prefer modern retail shops over small corner shops and traditional kirana stores.<br /><br />Online shopping has also caught the fancy of Indian shoppers, the survey, which sought comments from 15,000 respondents across the country, reported.<br /><br />“The traditional corner shop is moving further to a corner and the majority prefers modern retail shops followed by online shopping,” the Foreseegame-Microsec report said.<br /><br />Around 45 per cent of the respondents said they shopped at modern retail outlets while 38 per cent bought their wares online. Only 17 per cent opted for traditional shops ‘around the corner.’<br /><br />“People like traditional corner shops owing to personal attention and a segment of people still feels traditional corner shops provide value and offer low prices,” the report said.<br /><br />Low choice of selection and absence of quality benchmarking are taking away customers from traditional corner shops. Slow ‘past-lanes’ and long-winding queues take the sheen off modern retail formats.<br /><br />On the spending side, Indians prefer cash over credit. And whenever they need credit, they prefer using credit cards, the report said.<br /><br />Most people use online shopping portals to buy electronic goods, followed by clothes and books. “Freedom of choice and atmosphere are the major attractions for modern retail shops while ease of shopping is liked in online shopping,” the Foreseegame-Microsec report said.<br /><br /><img width="610" height="880" align="middle" src="/image/image_gallery?uuid=4ac8757f-0a37-4dc3-96a1-7056f6fcaa2c&groupId=36166&t=1371634977877" alt="" /><br /><br /><br /><br />shailesh(dot)menon(at)abp(dot)in<br />alertsmenon(at)gmail(dot)com<br />Twitter: (at)alertsmenon<br /><br /><br /> </div>
