Body Mechanics Is India’s First Automated Gymnasium.
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With an initial investment of Rs.4.5 crore and two branches in Janakpuri and Karkadoma, New Delhi Body Mechanics is changing the fitness routine of people with the help of technology. It is understood to be a thorough research-based, scientific approach towards achieving specific and measurable goals. While defining the workout systems Akshay states some key points about the gym.
He said, “BM (Body Mechanics) is a concept where technology is well versed with fitness so that fitness enthusiasts can benefit from it. The aim of BM is to clear the myths and misconceptions in the field of fitness and nutrition from the minds of clients and coaches alike and build trust as the base for the entire model. Body Mechanics are therefore firm believers of an ethical approach towards giving effective and pure fitness experience to our members.”
BM not only uses high tech equipment but they also use equipment that would increase the strength of their members. They have unconventional object training equipment like heavy ropes, sandbags, chains, tires, slam and medicine balls, suspension training, loaded carries, agility ladder and cones, stepper workouts and a lot more along with the use of traditional strength training and cardio equipment.
On gaining more insights on the kind of technology and trends used by the gymnasium, Akshay brought up some pointers. First ever touchscreen Individualized automated workout system or BM AWS system for the clients and coaches to reduce errors, increase productivity and reduce client-coach interaction time. Regular unique boot camp sessions for group classes and the first virtual gaming concept for cycling/spinning
BM besides facilitating a new type of gymnasium also aims at starting its own supplement brand known as Primal Nutrition clearly stating that all these products would be made without stimulants or any other banned substances. “Our effort is to clear our members’ minds of all the clutter and confusion and offer them an end-to-end, result oriented fitness experience, complete with a workout, improved healthy lifestyle and diet-control under one roof.” Says Akshay Chopra
The Delhi based fitness franchise wishes to open 6 branches in the coming years across Delhi and NCR and take the concept of gymming to a whole new level.
