BoB To Position BoB World As The Main Bank
On the lines of SBI’s YONO platform, Bank of Baroda will position its platform, bob World, as the main bank. This will be extended to all the banking channels.
Speaking to a reputed media house, MD and CEO of BoB Sanjiv Chadha said that the bank saw a spike in digital transactions post-pandemic. Almost twice the number of branch visits were happening on the mobile application.
The app will provide all four facilities to save, borrow, pay and invest to the users. Apart from this, the app will also allow booking air tickets and retail as well as wholesale shopping.
The bank is also planning to double its correspondents to 50,000. This is being done to penetrate the areas where digital banking is still inaccessible.
