<div>F<strong>ind, Follow, Retweet</strong><br /><span style="color: rgb(51, 51, 153);"><strong>Identify your Twitter personality. Find the right mix of people, follow them, follow who they're following, and retweet interesting tweets.<br /></strong></span><br /><span style="color: rgb(128, 128, 128);"><strong>Tip:</strong></span><span style="color: rgb(255, 0, 0);"><strong> Use tools such as WeFollow and Tweepi to find interesting tweeple</strong></span><br /><strong><br />Engage</strong><br /> <span style="color: rgb(51, 51, 153);"><strong>Don't stay idle. Tweet! Use hashtags (#) smartly, follow what’s trending. Join relevant conversations by mentioning (@) people directly.<br /></strong></span><br /><span style="color: rgb(128, 128, 128);"><strong>Tip:</strong></span> <strong style="color: rgb(255, 0, 0); font-size: medium; line-height: normal;"><span style="font-size: 11px; line-height: 15px;">Use #chats to find interesting chats and tweet at least hourly</span></strong><br /> </div><div><strong>Be original</strong><br /><span style="color: rgb(51, 51, 153);"><strong>Go beyond retweeting. Blog and then tweet it out. Be clever, quick and opinionated in your tweets. Mention tweeple with large followings.<br /><br type="_moz" /></strong></span></div><div><strong>Quality over quantity<br /></strong><strong><span style="color: rgb(51, 51, 153);">Don't spam your followers. Link selective tweets to other platforms (tweets don't always work on LinkedIn & FB), and retweet more carefully.</span></strong><br /> </div><div><strong>Market yourself</strong><br /><strong><span style="color: rgb(51, 51, 153);">Give links to your Twitter handle on Google+, FB, LinkedIn, your card, blog, website... everywhere. More visibility equals more accessibility.<br /><br /></span></strong><span style="font-size: medium; line-height: normal; color: rgb(128, 128, 128);"><strong><span style="font-size: 11px; line-height: 15px;">Tip:</span></strong></span><strong style="font-size: medium; line-height: normal;"><span style="color: rgb(255, 0, 0);"><span style="font-size: 11px; line-height: 15px;"> Use integration social media tools </span><span style="font-size: 11px; line-height: 15px;">such as Hootsuite, Tweetdeck and Paper.li </span><span style="font-size: 11px; line-height: 15px;">to target the maximum </span><span style="font-size: 11px; line-height: 15px;">audience.<br /></span></span></strong></div><div><br /><div><em>Compiled by Shruti Chakraborty</em></div><div><br />Twitter: (at)chockro</div><br /><span style="color: rgb(34, 34, 34); font-family: arial, sans-serif; font-size: 13px; line-height: normal;">(This story was published in Businessworld Issue Dated 25-03-2013)</span></div>
