Tata Motors on Tuesday (March 07) unveiled the sports car, the Tamo Racemo, at the 2017 Geneva Motor Show. The premium sports car from the home-grown auto giant will be sold under its sub-brand Tamo and is expected to hit the market in 2017-18
Guenter Butschek, CEO & MD, Tata Motors said, "We launched our sub-brand Tamo as our answer to new technologies, business models and partnerships. 'Racemo' is the first innovation from Tamo, and our emotional, unexpected leap to the future."
Butschek said that the new car signifies the changes taking place in Tata Motors. He said, "Symbolising the change that is taking place at Tata Motors, 'Racemo' is the proving ground of the Tamo family of vehicles and will drive the future of India's connected generation. From styling and design to driver experience and technology, Racemo will break the ice with a radical new presence and pique the interest in the parent brand."
Racemo, a the two-seater sports coupe is powered by a rear-mounted 1.2-litre petrol engine delivering 190PS power?@ 6500rpm and 210Nm torque @ 2500rpm. Tata claims that the Racemo will do 0-100 kmph in under 6 seconds
The car is also loaded with technical features. Racemo is a connected car equipped with features such as advanced navigation, predictive maintenance, remote monitoring and over-the-air updates using Microsoft cloud-based technologies including advanced analytics, Internet of things (IoT) and machine learning powered by Microsoft Azure.
The new sports car was unveiled in the presence of Tata Sons chairman emeritus Ratan Tata and its new chairman N. Chandrasekaran. Tata Motors also displayed its upcoming Tiago-based compact sedan Tigor, and a compact SUV Nexon at the show, which was also showcased at the Delhi Auto Expo 2016.
BW Reporters
The author is Senior Correspondent with BW Businessworld
