Author
Kartikey Bhargava is the marketing head of a company that specializes in mobile led digital solutions and a part-time food critic.
Being able to customize for the individual will be the vanguard of marketing approaches. That applies whether you’re marketing to Baby Boomers, Millennials, Generation Z or beyond
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Good leaders and managers act decisively and don’t let things drag on. They are on top of their briefs and understand that delays can be damaging to the business
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With Facebook reporting that their new robots had to be shut down because they started to talk in a new language, suspicion is on the increase that AI is taking over
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For every successful entrepreneur who makes it big, there are literally thousands who have fallen by the wayside. India may well be a growing hub of innovation and enterprise but that doesn’t mean it’s rising number of entrepreneurs are guaranteed success
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Artificial intelligence is developing increasingly rapidly and is now beginning to impact practically every part of our lives
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One group that is now extremely important to brands are millennials, those born between the early 1980s and the turn of the century
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For any business attempting to forge a path in today’s competitive market place, getting the right marketing and growth strategy in place, particular with respect to digital media, is key
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You may be a health fanatic and prefer your food free range or organically produced, but the sheer audacity and scope of what we have achieved in the last few centuries should make the mind boggle
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The sharing economy is growing rapidly which poses problems for maintaining consumer trust and supplier quality of service
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