LYTUS Welcomes Pannkajj D Desai As Chief Strategy & Growth Officer
Desai will play a pivotal role in overseeing Lytus’s strategic initiatives, partnerships, and growth strategies, driving the company's expansion into new markets
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Lytus Technologies, a forward-thinking platform services entity on Wednesday appointed Pannkajj D. Desai as chief strategy and growth officer. The company in a statement said that Desai will play a pivotal role in overseeing Lytus’s strategic initiatives, partnerships, and growth strategies.
He will also work on driving the company's expansion into new markets while ensuring it remains agile and responsive to emerging trends. He will take on a global role, splitting his time between North America and India.
Most recently, Pannkajj served as Chief Operating Officer at Pitchfork Partners Strategic Consulting, where he held roles including Executive Director and Principal Consultant over a nine year tenure.
Before this, he was Senior Vice President at MSLGROUP, where he led global business growth and built operations. His earlier experience includes a key role in marketing and communications at Adani Group.
With over two decades of leadership experience across diverse industries, Pannkajj is a business leader and collaborative partner with a global mindset. Pannkajj’s global experience spans strategy, growth, marketing, communications, and business reorganization efforts, with significant expertise across.
While expressing his excitement, Desai said, “Joining Lytus is a unique opportunity to contribute to a company that’s at the cutting edge of technological transformation. With Lytus’s strong foundation and diverse service offerings, I’m excited to drive new growth initiatives and explore global opportunities that will redefine industries. Together, we’ll continue to lead innovation and expand Lytus’s impact across the world.”
Dharmesh Pandya, CEO, Lytus, commented, "We are thrilled to welcome Pannkajj to the Lytus leadership team. His vast experience across diverse industries, coupled with his strategic insight and global perspective, will be instrumental in shaping Lytus’s growth trajectory. Pannkajj’s proven track record in developing and executing growth strategies aligns perfectly with our vision of driving forward-thinking innovation."
