Chumbak, a retail company known for its quirky designs of apparels, accessories and home decor products, has chosen IBM cloud to run and host its enterprise resource planning applications. The companies did not disclose the value of the deal.
"Over the last five years, Chumbak has grown over 300 per cent year over year. As we plan to scale our presence both online and offline, we wanted a technology partner who could support us over the next phase of our hyper growth," said Rajath Kedilaya, CIO of Chumbak.
Chumbak runs over 40 stores across India and also has large format flagship stores in six cities.
The company plans to increase their large format store count across the country and is also poised for strong growth in its online business.
Chumbak needed an IT infrastructure that could scale up and propel the critical applications necessary for such growth.
"IBM cloud offered the most cost effective solution and could be deployed and integrated seamlessly with our ERP infrastructure," said Kedilaya.
“Today, enterprises require their IT infrastructure to enable them to enhance business performance, spur innovation and get better insights into complex supply chains and distributed development environment. Chumbak also required a holistic approach to manage their IT infrastructure. IBM not only proved to be the IT backbone of the organization but also reduced Chumbak’s overall IT services costs significantly,” said Vivek Malhotra, cloud leader at IBM India and South-Asia.
With more than 40 global cloud data centers, IBM delivers fast, easy and automated access to public, private and hybrid cloud services to help clients digitally transform.
BW Reporters
Haider Ali Khan is an alumnus of IIMC. He holds a degree in English Journalism from the prestigious campus. His passion includes Aviation, Technology, Politics and Sports.
