Author
Yukta Raj
The Andhra Pradesh government will be holding its Global Investors Summit (GIS) in Vishakhapatnam on 3,4 March. The theme of the summit is ‘Advantage Andhra Pradesh Where Abundance Meet Prosperity’
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Amid the global recession and inflation, the GoI focuses on multi-sector growth in the preliminary budget meetings, Let’s see what’s in the platter for Advertising & Marketing Sector
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Over the years, brands have evolved the marketing space by changing the process and introducing innovative ideas. Here are some of those trends which are expected to grow in 2023
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With a targeted turnover of Rs 100 crore in the first year, NeuWorld Spirits is looking to garner 5 per cent market share in the premium and semi-premium whiskey segments
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Any generation that goes against the family values, will have a lesser chance of success, says Bhasin while discussing her book, Gujarmal Modi: The Resolute Industrialist, that is based on family business
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The Former Chairman of SBI, Rajnish Kumar discusses on his book and the history of State Bank Of India
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Arushi Awasthi points out that digital was always on a growth curve. Even if some brands revert to pre-pandemic, it will not translate into slowing down digital
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Aayush Puri is a firm believer in the growth of newer ways of communicating with consumers while still balancing legacy media
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Nikunj Kewalramani believes that influencer marketing is impacting the business-to-business space as well with a new breed of influencers emerging
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For Taniya Biswas, marketing rules are changing to make room for doing more of what a brand wants to do rather than what it should conventionally do
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