<div>The Indian School of Business (ISB) has named Rajendra Srivastava, deputy president (academic affairs) of Singapore Management University (SMU), as its new dean.</div><div> </div><div>Srivastava will succeed Ajit Rangnekar effective 1 January 2016 and lead ISB "through its next phase of growth" to strengthen its position further globally, the B-school announced.</div><div> </div><div>ISB is the third such Indian B-school to hire its dean from an overseas school, after IIM-Ahmedabad and IIM-Bangalore. ISB's dean is of the same rank as an IIM director.</div><div> </div><div>"Professor Rajendra Srivastava's appointment as the new dean of ISB marks a significant step towards ISB's mission of consolidating and strengthening its position as a world-class business school. I wish him success with the confidence that ISB will achieve new heights of success in the years to come," said Adi Godrej, chairman of the ISB Board and chairman of the Godrej Group.</div><div> </div><div>Srivastava is an MBA and PhD (Business Administration) from the University of Pittsburgh, an MS in Industrial Engineering from the University of Rhode Island, and a BTech (Mechanical Engineering) from the IIT-Kanpur. He has over 30 years of an experience as an academic and administrator.</div><div> </div><div>Prior to SMU, he had held distinguished research chairs and senior management positions at the University of Texas at Austin and Emory University in Atlanta.</div><div> </div><div>Srivastava's research interests are in the area of marketing and brand strategy. He is well-known globally for his work examining the impact of marketing investments on business performance, business model innovation and marketing metrics. He is a highly cited scholar with work published in leading marketing journals. </div><div> </div><div>The new dean would focus on "balanced excellence" or the integration or research, education and practice as well as a balance between thought leadership from the East and West, it stated.</div>
