Offers A Better Financial Future

Prakhar Pandey had an idea for an independent Wealth-Tech ecosystem some years back. Out of that idea was born Moolaah. Pandey, now CEO and Co-founder of Moolaah, strives to ensure a better financial future for individuals and families with the help of its partners. Moolaah provides advisory solutions to customers on what is right for them. 

Moolaah is basically an aggregator firm for wealth managers, which helps investors get the best wealth managers in their area. It also provides investment avenues across all asset classes.  Execution is seamless so the organisation has opened APIs with all execution platforms, partnering with all execution firms. “Being a part of the tech team, my involvement in the business is to take care that the product delivery is according to business requirements,” says Pandey.

Rough Patch

A failed merger in his family business, going through a rather rough patch, has provided a learning experience for the young entrepreneur. 

Pandey has learnt how to manage everything when down and out. He advices fellow entrepreneurs to be prepared for all the unpleasant moments in the journey of a business.

The Pandemic

Fortunately, the Covid 19 pandemic proved a boon for the organisation. As almost all activities shifted to the virtual mode, Moolaah was able to roll out products that customers could access from the privacy of their homes, enabling them an access to make the best financial decisions without having to go anywhere. Pandey says that the crisis helped Moolaah identify products relevant for its customers. 

Life Lessons

Pandey says his biggest learning from his journey as an entrepreneur was not to lose patience. Every business has its time, he says, adding that giving up is an option available to all, but to be successful, one must keep on trying. 

On being selected for the BW Disrupt 30 Under 30 list of achievers, Prakhar Pandey says, “It feels really good! Being a part of 30 under 30 is the first step for many accolades to come, and this shows that whatever we are doing is correct. I think there’s no other brand other than BW Businessworld that can provide us this validation.”