Ambrane, an Indian electronics brand, has introduced a dual-function device, the AeroBliss Auto, to address rising concerns over in-car air quality. The device combines air purification and aroma diffusion to help commuters mitigate indoor pollution, which is increasingly problematic in urban areas with severe air quality issues.
The AeroBliss Auto is designed with a 4-layer filtration system that targets dust, allergens, odours and other pollutants commonly present in cars. The filtration begins with a Pre-Filter, which traps larger particles like dust and hair, extending the lifespan of the primary HEPA 13 filter. As per Ambrane, this HEPA filter removes 99.97 per cent of fine particulates, including pollen and pet dander, while an Activated Carbon filter neutralises smoke and toxic gases.
Negative Ion Technology is also included, releasing millions of ions to counteract airborne viruses and further improve air quality. With a Clean Air Delivery Rate (CADR) of 17 cubic metres per hour, the device offers rapid in-car air purification.
The device is USB-powered, enabling connectivity to most in-car power sources, and features High and Low airflow settings for user-controlled air circulation. Operating at noise levels as low as 35 dB, it aims to provide a non-intrusive experience for drivers and passengers. A subtle blue light indicates when the purifier is active, while an aroma pad offers an option to add essential oils, allowing users to customise the scent.
Ambrane’s products, including the AeroBliss Auto, are available at multiple retail partners like Croma, Walmart and Reliance Retail. The company’s Managing Director, Ashok Rajpal, noted that the product responds to the rising demand for in-vehicle air quality solutions as urban pollution levels increase.