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Latest Articles in technology

What Makes A City Smart?

To provide for the aspirations and needs of the citizens, urban planners ideally aim at developing the entire urban eco-system, which is represented by the four pillars of comprehensive development-institutional, physical, social and economic infrastructure

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Emotion Is The Currency For The Experience Business

Adobe’s VP of Strategy, Alliances & Marketing, John Mellor and NBA’s EVP and CMO, Pam El reiterate the importance of invoking emotions in marketing

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Noorings: Gear Up For The Consumer Experience War

Digital transforms everything it touches. It opens up opportunities, it creates jobs, it makes entrepreneurs, it contributes to economy, it allows transparency

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'Data Will Create The Next War'

The hacking of Yahoo, ongoing conversation about Russian interference in the US Presidential Elections, cyber attacks and CIA getting hacked cited as example of data warfare

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Why Assets Still Matter In Today's Digital Age

The old corporate giants of the industrial revolution such as General Motors and Walmart now appear burdened, slow-moving and inflexible alongside the likes of Amazon, Uber, Airbnb and Ebay

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Brad Rencher’s Four-point Plan To Be An Experience Business

As consumers evolve and become a demanding group, it is about the experience and not the products that the company is providing

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'Machine Learning Is A Focus Area For SAP This Year'

Dilipkumar Khandelwal, Managing Director for SAP Labs in India, says the company has 'a big team in India which focuses on leveraging the IoT technology with our existing Supply Chain Solution'

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A New Age Of Digital Transformation

Companies need to get comfortable in the ever-evolving, rapidly changing digital world where consumer behavior is a moving target

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Rapid Technological Change Brings New Opportunities To Young Entrepreneurs

Anand Desai — founder and managing partner of DSK Legal — talks about technology’s rapid changes and the opportunities it brings to young entrepreneurs and on the upcoming Tiecon Mumbai 2022

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Top Trends That Will Shape The Marketing & Tech World

Application of AI in marketing is evolving at a massive pace and is going to make marketers realize the enormity of task at their hands

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India Needs More Scientists To Harness Technology, Says PM Modi

India needs more scientists to harness technology for the benefit of the common man, Prime Minister Narendra Modi said on Sunday while hailing the scientific community for the record launch of 104 satellites and the successful test-firing of a new missile

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Are You A Pragmatic Problem-solver?

To develop an enterprise and ensure escalation, one needs to look for market gaps and any additional value one’s organisation provides

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