Latest Articles in puma

Puma India in Revamp Mode

The Sports & Lifestyle brand signs on a leading Creative Agency; cautious about expansion

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‘Doing Things We Have Never Done Before’

Puma India’s managing director Abhishek Ganguly tells Abid Hasan about Puma’s key focus areas in India, its expansion and investment plans and collaboration with cricketer Virat Kohli

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Puma Plans Huge Investment In Technology; Eyes 35 New Stores

Puma believes they have not done different things but did things differently in terms of brand engagement, communication and marketing

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‘Only In India, Movie Stars Make More Money Than Athletes’

In an interview, Bunty Sajdeh, CEO, Cornerstone Sport & Entertainment (39) talks about brand Virat Kohli, sports management and the life of a player agent

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