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Latest Articles in chief marketing officer

‘Content Is Like Millennials For Marketers’

One of the biggest focus of marketing in the last few years has been on content. While content marketing is much talked about, its relevance has become increasingly important with the rise of the new-age consumers.

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CMOs now see value in building brands

For acquisition, conversion, retention and growth, chief marketing officers (CMOs) want to know how technology can make these things easier to practice and we are working hard on that vision to make it a reality.

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