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Time To Step-up In A Mobile-first World

In Asia Pacific, mobile users consume mobile content almost as much as their global counterparts. In fact, 76 per cent of mobile users in India, Indonesia, Philippines and Vietnam are accessing content via their mobile devices. Understanding users can add value to every mobile advertising strategy,

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‘Transformation Is Driven By Digital And Demonetisation Will Drive Digital’

Manny Maceda, Global Head of Transformation, Bain and Company, talks to BW Businessworld about the concept of transformation, effect of demonetisation on Indian companies

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Book Reviews: The Eye Of The Fish

What stands out throughout the book is how powerfully the author has managed to reiterate the fact that the journey to being the supreme or the best may not and will not always be easy, but is not impossible either

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Book Review: The Green Spot

The author shares her experience drawn from several years of coaching and tells the reader the method to achieve an open-minded connection with your colleagues and clients

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Book Review: Women Power Retold

This book gives the reader a good understanding about the life and struggles of female achievers who share their candid experiences, warts and all

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Column: For Future Needs

In 2050, India will need four times the energy it consumed in 2016. It is time to start planning for such requirements

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Column: Invest & Integrate

The Finance Minister indicated that possibility of such restructuring is visible in the oil and gas sector and the government proposes to create an integrated public sector ‘oil major’, which will be able to match the performance of international and domestic private sector oil and gas companies

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Column: Hidden Agendas

Mergers of public organsiations work best when there aren’t any hidden agendas, which is not often the case in India

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Editor-In-Chief’s Note: The 140 Billion Dollar Baby

In this issue, BW Businessworld attempts to examine this proposed behemoth to ascertain whether it was destined to be stillborn or whether the government could make this jumbo corporation work

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Case Study: The Sigh Of Our Times

“The amount of control you have over somebody if you can monitor Internet activity is amazing” — Tim Berners-Lee, inventor of the World Wide Web By Meera Seth

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