V. Rajesh

The writer is a retail and shopper behaviour expert who has also authored several books. He is currently engaged in knowledge sharing initiatives such as consulting, training and teaching. His site’s short URL is

Latest Articles By V. Rajesh

Case Analysis: Is Vinayak Posturing?

There are multiple dimensions to this situation and one which has not been mentioned. It could very well be that Vinayak Morro is uneasy/ uncertain about the loyalty of the team and has a strong suspicion that their loyalties still lie with the earlier owner, Nandalal

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