Yamini Singh

With an extensive experience in the study of experiential and event marketing, Yamini Singh currently drives the editorial for BW APPLAUSE and Everything Experiential as its Executive Editor.

Latest Articles By Yamini Singh

EEMAX Awards: BW Event Eemax

EEMAX Global Conclave and Awards, an annual thought leadership summit, was held 17-18 October 2016 at Hotel Sahara Star in Mumbai to engage India’s flourishing community of event professionals

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No Big Fat Weddings In A While

As India tries to make sense of the demonetisation of high-value notes, stakeholders of the event industry are still trying to assess the magnitude of its implication

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Enough Elbowroom For Event Startups

A big gap in the entertainment industry today is the transparency of financial information, reliability in terms of delivery and some sort of public feedback mechanism

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