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Shruti Shende

The author is Trainee Journalist with BW Businessworld

Latest Articles By Shruti Shende

Don’t Compare Our Market Share With Other Fashion Portals: Voonik

Shruti Shende

“Our loyalty programmes Voonik Primo, Voonik TV and own brands –Zohraa and Gardenia, are our biggest bets. These projects will contribute to about 50 per cent of our business in future,” Sujayath Ali.

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Crocs India To Quadruple The Number Of Retail Stores By 2020

Shruti Shende

Crocs claims to have cornered over 10 per cent share of the total market size in the organized non-leather, non-sports casual footwear segment

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Ethnic Wear Holds Lions Share In Women Apparel Market

Shruti Shende

Amazon has witnessed an overall growth of over 80 per cent Y-o-Y for women’s wear, out of which women’s ethnic wear segment contributes over 50 per cent

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Amazon Launches first Fashion Imaging Studio in India

Shruti Shende

E-commerce fashion market of India is expected to grow 4x to around Rs 2 lakh crore by 2020

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Puma India in Revamp Mode

Shruti Shende

The Sports & Lifestyle brand signs on a leading Creative Agency; cautious about expansion

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Digital Advertising Spends To Triple In Next 3 Years

Shruti Shende

The Ad spending in India is expected to grow at 10 per cent to reach Rs 61,204 crore in 2017 over 2016, lower than the revised estimate of 12 per cent according to GroupM. This is lower than the revised estimate of 12 per cent that GroupM put out for 2016. The ad spending stood at Rs 55,671 crore last year

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Apparel: The Ethnic Boom

Shruti Shende

Riding on its robust growth, large private equity players are infusing hundreds of crore in the Indian ethnic wear market

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Incense Stick Exports Cross Rs 400 Crore Mark

Shruti Shende

In India, the incense stick makers range from Tribal Welfare Mission under the Khadi and Village Industries Commission to Auroville in Puducherry and from small factories to FMCG giant ITC

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Tamil Nadu Has Largest Number Of Textile Mills And Most Closed In A Year

Shruti Shende

Apart from Tamil Nadu, the numbers of operational mills in Maharashtra also declined by 85 while those in the state of Uttar Pradesh declined by 60

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'India Is A Leading Market In Organ Transplantation'

Shruti Shende

Strong hold of the country in organ transplantation and ayurvedic treatment has helped India to attract patients across the border, says Swadeep Srivastava

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