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Monica Behura

Monica is a reporter at BW

Latest Articles By Monica Behura

Saugata Gupta: The Winning Strategist

Monica Behura

Even in an era of inflationary environment, Marico’s Saugata Gupta has maintained focus on the company’s targets

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The Consistent Performer

Monica Behura

Vivek Gambhir’s strategies have been at the core of the success of Godrej Consumer Product

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Sanjiv Mehta: Focus Is On The Bigger Picture

Monica Behura

HUL neither gets hugely euphoric with a great quarter nor massively dismayed with a modest one. This keeps it on its toes

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Big Plans For Ferrero In India: Pelle

Monica Behura

“India is a growing and very important market with big scope for category penetration,” Pelle said

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FMCG: The Big, Fat Shopping Bag

Monica Behura

This festive season, FMCG & retail sectors are not far behind when it comes to discounts and offers

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Patanjali’s One Trillion Dream Run

Monica Behura

Baba Ramdev’s modest ayurveda company is truly aiming for the stars. Surprisingly, it looks possible

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Digital India To Drive FMCG consumption Worth $45 Billion By 2020: Google Report

Monica Behura

Share of digital advertising spends by FMCG companies expected to grow from 10% in 2016 to 25-30% by 2020

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Pre-Diwali Sales To Be Up By 140%: Study

Monica Behura

Diwali is now the busiest season for shopping through mobile phones, 79% shoppers use mobile phones for shopping at Diwali. Up to 66% increase in share of mobile sales was seen during the season. Jewellery, luxury goods and apparel are the most sold product

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More Trouble For Mallya

Monica Behura

The UK authorities have informed India about its independent 'formal' probe against Mallya while seeking details of alleged money laundering and assets abroad from CBI and ED

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Indian Retail Sector Is Projected To Touch Us$ 700 Billion By 2020: FICCI-Deloitte Report

Monica Behura

Food Processing Minister calls for Govt-industry synergy to eliminate food wastage

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