Made In India Luxury: Mercedes Benz E-Class
The car comes packed with a lot of features including 12.3 inch touchscreen display, a Burmester sound system, Android auto and Apple car play
Photo Credit : Reuters,
Mercedes Benz launched the long wheelbase version of E class at a price starting 56.15 lakh. The newly launched E class is the 10th generation of the luxury sedan. The car is packed with unmatched luxury and superior driving performance. India is the only country to get the right hand drive version of the E class. India is one of the most important markets for the German Automaker. Mercedes has seen a rapid growth in its sale in India, rising over 30% in the last couple of years.
Mercedes Benz E-class is a fine combination of interior and exteriors, similar to the S-class, which is Mercedes high end luxury segment. E-class will be available to the customers in both petrol and diesel variants. The petrol variant comes with a 2.9L cylinder turbo unit while diesel is powered by a 3.0L V6 engine. The vehicle has 620 Nm of torque available at 1600 rpm, enabling to go from 0-100 under 7 seconds.
The car comes packed with a lot of features including 12.3 inch touchscreen display, a Burmester sound system, Android auto and Apple car play. E-class also comes with panoramic sunroof, reclining rear seats, 360 degree aerial view camera.
E-class is second in the list of longest sedan after Jaguar XF. The model of E-class to be sold in India will exceed the worldwide model in terms of wheelbase and the length which is increased by 140mm. The car will compete with Jaguar XF, Audi A6, BMW 5 series and Volvo S90 in its segment.
Mercedes made an investment of $148 million for its Indian operations. The company has set up 2 manufacturing units in the country. The unit in Pune is spread over 100 acres and is among the fastest green field operations ever to be created, the unit is Mercedes largest manufacturing unit in the world with a capacity to create 20,000 cars per year. Currently 2000 engineers and IT specialist are employed by Mercedes Benz Research and Development unit.
Eberhard Kern, Managing Director and CEO, Mercedes Benz India, said at the launch of the E-class that car is 'Made in India, for India'. The first new generation E-class will be locally produced since its market launch.
Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house. Unless otherwise noted, the author is writing in his/her personal capacity. They are not intended and should not be thought to represent official ideas, attitudes, or policies of any agency or institution.
Around The World